Smells like sweet, dead-ripe cherries, mashed up in bourbon with some brown sugar and just a dust of cinnamon. It's sweet, a bit thick, but 80 proof warming, and the bourbon - the Beam cinnamon note comes out clearer now - is dominant over the cherries here. The finish sees more cinnamon, even a hint of barrel oak, and manages to dry out a bit. 83 Points
Customer Reviews: (42 reviews)
Don't think for one second you are buying a bourbon when you buy this drink. You are buying a seriously sweet cherry liqueur. I found it way way too syrupy to enjoy neat. Do not despair if you have bought one though I think it will make insanely good cocktails. Pure whisky drinkers especially bourbon lovers avoid this and buy the Rye!!
- Shak, 28th Dec '12
Top stuff believe me this is better than the original JB and has relegated JD to 4 th in the list behind surprisingly Aldi's own bourbon which is superb closely followed by Makers Mark
- Bobby Bourbon, 8th Dec '12
Just opened...hard to say but the Hedonism from Compass Box has been moved to the second place in my chart. Agree, too different drinks but I prefer the sweetest JB RS duaring long&cold winter in Russia. No need to mix, on the rock only!
- Roman, 30th Nov '12
My first taste was at a trade show. I, too, could drink it all day. It's sweet. I drink it neat.
- Gal Pal, 14th Nov '12
The cherry flavour can bit a bit overpowering and artificial, but it makes an old fashioned like no other
- James, 10th Sep '12
Bought some in New Zealand. Love it. On the rocks. Want more.
- T-man, 28th Aug '12
a favourite . try it !
- jaslamont , 23rd Aug '12
I saw this advertised in a paper and bought a bottle from the local supermarket, as a rum drinker it was a big leap of faith, but I havnt looked back. I am now on my 4th bottle, and find its nice on the rocks, or mixed with diet coke, normal cokes too much like syrup for me. It has gone down a treat with friends and family, and I recommend it to anyone to try. No miniatures available in this country to try before buying a big bottle though.
- anonymous, 5th Aug '12
Insanely sweet. Too much so for my liking really. It's a good black cherry flavor on the finish, but I think it might be better to pair this with an even sweeter dessert to sort of mute the syrup-y sweetness of this bourbon.
- Jimbo, SoCal, 25th Jul '12
Not sure that anyone has actually explained how sweet this stuff is. Think Drambuie or Glayva (seriously!) without the spice. Great aroma, undeniably gorgeous fruit but it would be great to see a more savoury take on this. That said, i bet this would make a great long drink.
- Aiden, 17th Feb '12
Stick in the freezer for a day or 2 don't worry it won't go solid, then poor over ice and sip!
- Stumpy, 12th Feb '12
Mixed half and half with Coca Cola (or your favourite cola) this is great for sipping as your very own "cherry cola". I also mix this with half a bottle of barbecue sauce, pour ed over half racks of baby back ribs (pork loin ribs) in the slow cooker for about six hours. Easy and very tasty without having to wait for good weather to fire up the grill.
- Bob in Colorado, 31st Jan '12
A very interesting whiskey. Has a smooth cherry taste and is very warming on the way down, perfect for winter. One thing that is horrid is the smell, in my opinion it is far far too sickly sweet and can be offputting till you taste it.
In all honesty I've not tried any other Bourbon or 'flavoured' whiskeys so I can't comment on where it rates in comparison. However I can say I will buy it again!
- Lawrence, 20th Jan '12
A perfect flavor and just great before a movie at home but don't do more then two..For me each one has two shots,two ice cubes and two splashes of diet ginger ale,done. I'm playing the lead role.
- J John, 14th Dec , 15th Dec '11
Makes a very tasty Toddy and quite a nice Old Fashioned
- DB Smith, 8th Dec '11
A really nice tipple to sip away on.
An interesting drink.
Smoother than jack.
- cj, 1st Dec '11
Wow! A must in any drinks cabinet. Can have whole bottle neat... so good. Might be too sweet for bourbon coneisseurs
- JSC, 17th Nov '11
anonymous: It does at the moment, but that's only while we have stock of the glasses to give away. Once the picture changes and the red text at the top of the page saying 'Free Shot Glass' goes, that's it...