LongmornSingle Malt Scotch Whisky
A part of the Chivas Brothers empire (now owned by Pernod Ricard), Longmorn has long been a favourite of the cognoscenti, but until recently was a very well-kept secret.
Long classed as a blender's favourite, Longmorn was little-seen as a single malt in the days of Seagram's ownership of Chivas, with the then-standard issue 15yo left in the shadow of sister distilleries such as Glenlivet, Aberlour and Glen Grant. Nowadays, however, things are slightly different.
The distillery was built in 1894-95, but ownership was taken over just four years later by James R. Grant after the founder John Duff bankrupted himself during the construction of the neighbouring Benriach distillery (known contemporaneously as 'Longmorn II'). Longmorn-Glenlivet Distillers merged with Glenlivet and Glen Grant in 1970 before the Seagram takeover in 1978.
As soon as the dust had settled on Pernod's takeover of Chivas Brothers, following the joint acquisition with Diageo of the Seagram empire, insiders were predicting a facelift and increased marketing spend on Longmorn, and in 2007 this came to pass. The much-admired, simply packaged 15yo has been replaced by a new 16yo in a fancy bottle with a sustained marketing push. As ever, sadly, this new image came at a price, with the new 16yo being launched at nearly twice the price of the old 15yo. Independent bottlings of Longmorn are relatively common and frequently outstanding in quality and value (the distillery has a long relationship with independent bottlers Gordon & Macphail of Elgin). The house style of Longmorn is rich and sherried, frequently with pronounced hints of grapefruit.The spirit is able to withstand long ageing, producing some outstanding older bottlings.
Character and Style of Longmorn
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Malt
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Lemon
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Ginger
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Cinnamon
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Oak
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Age
Vintage
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Bottler
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Single Cask
Flavour Profile
Colouring
Longmorn 18 Year OldSecret Speyside
£103
(£147.14 per litre)
Longmorn 197342 Year Old Gordon & MacPhail
£1,100
(£1,571.43 per litre)
Longmorn 2008Bot.2022 G&M Distillery Labels
£77.95
(£111.36 per litre)
Longmorn 25 Year OldSecret Speyside
£446
(£637.14 per litre)
Longmorn 199230 Year Old Maclean and Bruce
£2,900
(£4,142.86 per litre)
Longmorn 199923 Year Old Single Cask Nation
£201
(£287.14 per litre)
Longmorn 197051 Year Old Private Collection
£5,350
(£7,642.86 per litre)
Longmorn 15 Year OldBot.1980s
£325
(£433.33 per litre)
Longmorn-Glenlivet 1970Sherry Cask Scott's Selection
£4,000
(£5,333.33 per litre)
Longmorn 198833 Year Old Finn Thomson
£525
(£750 per litre)
Longmorn 15 Year OldCream Label Bot.1980s
£325
(£433.33 per litre)
Longmorn 15 Year Old
£175
(£233.33 per litre)
Longmorn Centenary 25 Year OldOB
£2,500
(£3,571.43 per litre)
Longmorn 196655 Year Old Gordon & MacPhail Private Collection
£7,050
(£10,071.43 per litre)
Longmorn 1963Bot.1994 Connoisseurs Choice
£1,750
(£2,333.33 per litre)
Longmorn 197325 Year Old Sherry Wood Hart Brothers
£2,500
(£3,333.33 per litre)
Longmorn 196933 Year Old Duncan Taylor
£3,000
(£4,000 per litre)
Longmorn 15 Year OldCream Label Bot.1990s
£325
(£433.33 per litre)
Longmorn 15 Year OldLitre
£250
Longmorn 199029 Years Old Single Malts of Scotland
£425
(£607.14 per litre)
Longmorn-Glenlivet 12 Year OldBot.1980s Gordon & MacPhail
£750
(£1,000 per litre)
Longmorn 197239 Year Old Sherry Cask Van Wees G&M
£2,000
(£2,857.14 per litre)
Longmorn 196644 Year Old Van Wees Sherry Cask G&M
£3,000
(£4,285.71 per litre)
Longmorn 196446 Year Old Van Wees Shery Cask G&M
£3,500
(£5,000 per litre)